Sustainability in Motion


Wildflowers & Co. was founded in 2020 and even during uncertain and delicate times we marched forward to find a way to support local makers. Delivering handmade and local products to our customers will always be at the heart of what we do. Quality product that endures beyond one or two seasons is central to our business model and the right choice for our planet. 

From leaders in the fashion industry to small shops, we can all make a difference. We have a responsibility to do right by our customers and the planet and Wildflowers & Co. strives for sustainability first. Do you have have questions or suggestions about our practice? Our team is all ears! 

What's the challenge with sustainability? These issues are complicated. It’s not always clear what's right and far too often we find large fashion companies greenwashing without making any real progress, or making matters worse. We feel that our community deserves better from us. Wildflowers & Co. will always use our best judgement to understand the issues and continue to learn facts.

Our commitment is that we won’t do anything we don’t believe in.

OUR APPROACH

Wildflowers & Co. has researched approaches for retails (trust us there are many!). This approach speaks to the heart of this Indigenous owned and operated small shop.

  1. UNDERSTAND our Social and Environmental impact
  2. IDENTIFY opportunities for improvement both short and long term
  3. ACTION that is positive and creates meaningful change
  4. BUILD a roadmap for the future that aligns with our values

THE PLAN

Wildflowers & Co. takes steps towards sustainability:

    LOCAL our Social and Environmental impact is reduced by CHOOSING local artists and makers first
      PACKAGING ain't gotta be fancy. You might receive your hand made treasures in a cereal box, shoe box or even our product shipment box. But hey - no judgement here! If you want a fancy Wildflowers & Co. box we are happy to send it - we all do our parts (in different ways) to make our planet a better place to live

        As we launch in 2020 we work to make packaging more sustainable. Our first step is ensuring all e-commerce packaging is minimized and fully recyclable. We are choosing protective paper bags over lame-old cellophone. But hey, we can always do better. If you have a better option for us - we are ALL EARS! 

        That's all folks! 

        Ali