2021 ROCK YOUR MOCS | November 14th – 20th

Hello Friends, today, tomorrow and EVERYDAY we celebrate #RockOurMocs! 

Rock Our Mocs is a world-wide event that is held in November as Indigenous Peoples celebrate National Native American Heritage Month. The initial celebration is held on November 15, 2021 however the event is now expanded a week-long celebration. 

WHY | The event was established to increase awareness, an opportunity to honor our ancestors, and Indigenous peoples worldwide, during Rock Your Mocs events and commemorate National Native American Heritage Month.

WEEK |  This week-long event creates opportunities for schools, workplaces or companies to host events. 

WHEN | Wear moccasins during the week of November 14 - 20th

WHERE | Home or wherever your life takes you during this week! 

AWARENESS | Join us and celebrate, use hashtags #ROCKYOURMOCS on social media (Facebook, Twitter, Snapchat, Instagram, TikTok, etc.) 


West Coast Wildflowers offers online exclusive with Jamie Gentry, Kwakwaka’wakw artist that resides on Vancouver Island, British Columbia, Canada. Her retailers include Beyond Buckskin, Manitobah Muklucks, B.Yellowtail and West Coast Wildflowers*. 

*Our pricing appears higher than B.Yellowtail and Beyond Buckskin however those prices are listed in US dollars and Jamie has worked with our team to establish the Canadian conversion. Each year, a pricing evaluation will be completed to guarantee our prices match our US retailers. 

CLICK HERE to shop her entire collection at West Coast Wildflowers. 



Jamie Gentry, Indigenous Artists

My name is Jamie and I am from the Kwakwaka’wakw Nation. I was fortunate to grow up immersed in culture and surrounded by talented artists. My whole life I was drawn to the arts, music, dance, drawing, painting, but I was particularly drawn to working with my hands, whether it was sewing, beading or weaving.

For as long as I can remember I have wanted to make moccasins. However it wasn’t until we moved to Sooke, that I was able to find a teacher and from that day forward I have not stopped.

My goal is to create meaningful connections through moccasins making. When we connect with the maker and the product, we are more likely to hold that product closer to us, and it is less likely for that product to end up in a landfill. I hope to contribute a meaningful product to the world, build connections and share culture.

Each pair of moccasins is custom made. I do not cut into my hides until I know who the moccasins are for. This way I can put thoughtful, specific intentions into each pair, for every individual.

I make traditional, custom made moccasins for modern day living. My focus is on style, comfort and durability with an emphasis on sustainability. Each pair is cut, beaded, sewn, carved by hand and infused with love making each pair unique.